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Another Pandemic Hits! What Next for Global Supply Chain Operations?

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  • Another Pandemic Hits! What Next for Global Supply Chain Operations?

The COVID-19 pandemic wreaked havoc on global supply chain operations, exposing staggering vulnerabilities in the industry. From shuttered factories and delayed shipments to skyrocketing demand for certain goods, supply chains have never been under such strain. But with the very real possibility of future pandemics or global crises, one question remains: What’s next for global supply chain operations?

A New Reality for Global Supply Chains

The unprecedented supply chain disruptions of the COVID-19 pandemic demonstrated just how delicate the global network of suppliers, manufacturers, logistics providers, and retailers can be.

Corporate CEOs in a McKinsey survey for the first time identified supply chain turmoil as the greatest threat to growth for both their companies and their countries’ economies – greater than the pandemic, labor shortages, geopolitical instability, war and domestic conflict.

 In a world of “just-in-time” inventory management, where products and components arrive only as needed, even a small disruption can cause ripple effects across continents. COVID-19 was no small disruption; it was a shockwave that redefined priorities, putting resilience and adaptability at the forefront of supply chain management.

The Early Shock: How COVID-19 Crippled Global Supply Chains

COVID-19’s impact on supply chains began in early 2020 when China, a central hub for global manufacturing, entered lockdown. The world felt an immediate pinch: supply lines dependent on Chinese manufacturing stalled, leading to shortages of critical components and materials. By the second quarter of 2020, global container shipping had dropped by over 9% year-over-year, and production capacity in key sectors, like automotive and electronics, plunged by approximately 20%.

The issues compounded as other major economies followed suit. Labor shortages due to health restrictions slowed warehouse and distribution operations worldwide. In ports from Shanghai to Los Angeles, port congestion caused unprecedented delays, raising shipping costs and amplifying supply bottlenecks. By mid-2021, container freight rates had surged nearly 500% in some trade routes.

According to  PwC report, China accounts for nearly 20% of global intermediate products. This had serious implications for foreign manufacturers that depend directly or indirectly on the country for deliveries. For instance, between 2018 and 2019, over 65% of India’s total imported Active Pharmaceutical Ingredients (API) were from China. As a result of the pandemic, India experienced delays in the supply, production and distribution of its pharmaceutical products. 

Overview of Supply Chain Disruptions

The pandemic’s onset led to immediate and widespread disruptions across various sectors. Key statistics illustrate the scale of these challenges:

  • Disruption Rates: Approximately 94% of Fortune 1000 companies reported supply chain disruptions due to COVID-19, affecting their operational capabilities significantly.
  • Global GDP Decline: The World Bank projected a 5.2% decline in global GDP for 2020, reflecting reduced production and consumption capabilities driven by supply chain interruptions.
  • Manufacturing Shutdowns: Many factories, particularly in Asia, were temporarily closed due to lockdown measures, leading to significant delays in production and shortages of critical components.

Key Challenges Faced by Supply Chains

1. Scarcity of Labor and Materials

Labor shortages emerged as a primary challenge due to lockdowns and reverse migration, which resulted in diminished workforce availability. Concurrently, material shortages were exacerbated by factory closures and logistical constraints, leading to increased competition for limited resources.

2. Inconsistency of Supply

The pandemic caused significant inconsistencies in supply chains. Companies faced delays in receiving raw materials and finished goods, which disrupted production schedules and led to inventory shortages.

3. Logistical Constraints

Travel restrictions and border closures severely impacted logistics operations. Shipping delays became commonplace, with freight rates soaring as demand for shipping capacity outstripped availability.

4. Demand Shocks

The pandemic created a dual demand shock: while essential goods saw increased demand, non-essential sectors experienced sharp declines. This imbalance created further complications in inventory management and fulfillment strategies.

Long-term Implications for Supply Chain Management

Shift from Just-in-Time (JIT) to Resilient Strategies

Before the pandemic, many companies adopted JIT inventory practices aimed at minimizing costs. However, the crisis highlighted the fragility of this approach. As a result, firms are now shifting towards more resilient strategies that prioritize flexibility and risk management over mere cost efficiency.

Increased Focus on Localization

Organizations are reconsidering their sourcing strategies, moving from global supply chains towards more localized operations to mitigate risks associated with international dependencies. This shift is expected to foster greater collaboration among local suppliers and manufacturers. In fact, some 59% of companies say they have adopted new supply-chain risk management practices over the past year, including diversifying to reduce over reliance on China.

Technological Adoption

The pandemic accelerated the adoption of digital technologies within supply chains. Companies are investing in autonomous technology, advanced analytics and real-time visibility tools to enhance freight delivery, forecasting accuracy and improve inventory management practices.

Looking Forward: What If Another Pandemic Strikes?

The next global crisis might not take the same form as COVID-19, but companies are preparing for a variety of potential disruptions. Here are some strategies shaping the future of resilient global supply chains:

1. Building Self-Sufficient, Localized Networks

Many companies are now embracing “regionalism,” a trend where companies establish tighter, intra-regional supply chains. This approach allows regions, such as the EU or ASEAN, to focus on self-sufficiency for critical goods, reducing reliance on overseas suppliers and minimizing exposure to global disruptions.

2. Enhanced Investment in Automation and AI

The rapid shift to digital is here to stay. By 2025, over 70% of companies are expected to adopt AI-driven supply chain solutions, enabling predictive analytics, real-time tracking, and robotic automation for tasks traditionally performed by human workers. For instance, big companies like Walmart, Target, Loblaw, etc., are partnering with autonomous trucking companies to deliver goods without the need of a human driver. These innovations will make supply chains more agile, flexible, and capable of responding to sudden demand surges.

3. Supply Chain Policy Overhauls and Government Incentives

Governments have begun incentivizing local production of essential goods, a trend that could reshape the global supply chain landscape. National policies supporting local manufacturing for pharmaceuticals, food, and critical goods are emerging. This regulatory shift could ensure that key products are accessible even during crises.

Conclusion: A New Supply Chain Paradigm

COVID-19 was a wake-up call for global supply chain operations. Future crises may be inevitable, but businesses now have a roadmap: diversify suppliers, build technological infrastructure, and plan for flexibility. Companies that invest in these areas can turn adversity into opportunity, ensuring stability even in an unpredictable world.

The future of global supply chains isn’t about returning to “normal”; it’s about creating a new normal—one that’s prepared for whatever the world might throw next.

References

  1. Ivanov, D., & Dolgui, A. (2020). Supply chain management during and post-COVID-19 pandemic.
  2. Musella, L. (2023). The impact of Covid-19 on the supply chain – DiVA.
  3. PwC (2020). Impact of COVID-19 on the supply chain industry.
  4. World Economic Forum (2022). 5 ways the COVID-19 pandemic has changed the supply chain.

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